Google Ads Management Near You
Most Google Ads accounts are broken in the same three ways: broad match keywords pulling in garbage traffic, no negative keyword discipline, and conversion tracking that doesn’t actually track conversions. If you search “google ads management near me” and you’re wondering why your ads spend but don’t convert — that’s usually why.
I’m based in Albuquerque. I run Google Ads accounts for businesses spending $500–$10,000/month across the country. The “near me” part of that search means you want a real person who answers — not a ticketing system, not an account manager who got your account handed off to them last quarter. That’s the offer.
What Google Ads Management Actually Involves
There’s a version of this service that charges $1,500/month and runs your account on autopilot. I’ve audited those accounts. They usually have 400 keywords, half of them broad match, and the search terms report looks like a fever dream.
Here’s what actually needs to happen, week over week:
Keyword structure. I build campaigns around exact match and phrase match keywords — the ones that match actual buying intent. Broad match can work, but not without tight bid adjustments and a clear ceiling on what you’re willing to pay for an unqualified click. Most accounts I inherit have this backwards: broad match everywhere, exact match nowhere.
Weekly search terms review. This is the unglamorous core of the job. Every week, I pull the search terms report — what queries actually triggered your ads — and add negatives for anything irrelevant. An account that hasn’t had this done in 60 days is quietly spending 20–40% of its budget on searches that will never convert. The Google Ads SOP I use for small business accounts covers this in detail.
Conversion tracking via GTM. I set up conversion tracking through Google Tag Manager for form submissions and phone calls. Not the auto-imported GA4 goals that inflate your numbers — actual verified conversion tags that fire when a lead is created and I can confirm are working. This matters because if your tracking is broken, you’re optimizing blind. I’ve seen accounts where Google was reporting 80 conversions/month and the client was seeing 12 leads in their CRM. That gap is the headline, and it’s not fixable without proper GTM implementation.
Monitoring software. I use account scoring and monitoring tools to flag accounts that need attention — keyword performance shifts, quality score drops, budget pacing issues. This is what lets me manage accounts at $200/month and actually do it well: software handles the surveillance, I handle the decisions.
Campaign structure that makes sense. Each campaign should have a clear theme, a tightly controlled budget, and match types that reflect the actual purchase intent of the queries. A well-structured campaign isn’t complicated — but it takes about 4 hours to set up right and most agencies don’t bother because they’re billing hourly.
The 90-Day Reality
Month one is usually restructure and foundation. If I’m inheriting a messy account, I’m rebuilding the campaign structure, fixing conversion tracking, culling dead keywords, and establishing the negative keyword lists. You won’t see dramatic performance improvement in week two — you’ll see it in month three, once the account has enough clean conversion data to optimize against.
Month two is refinement. I’m adjusting bids based on actual CPA data, testing ad copy variations, and continuing the weekly search terms discipline.
Month three is where the dial-in happens. By now I have 60–90 days of conversion data with verified tracking. Smart bidding actually works when the data feeding it is clean. CPAs come down. Budgets start to work harder.
I ask for a 90-day commitment because anything shorter doesn’t give the account room to perform. That said, there’s no lock-in after that — month-to-month.
What This Costs (and Why It’s Not $1,500/Month)
Setup: $800. Covers campaign build or rebuild, GTM conversion tracking setup, negative keyword foundation, and the account audit that tells us what we’re working with.
Monthly management: $200/month. Covers weekly search terms reviews, bid adjustments, ad copy testing, and monthly reporting. You own the account — I’m a manager, not a custodian.
The reason it doesn’t cost $1,500/month is that I’m a solo operator in Albuquerque with low overhead and monitoring software that handles what a junior account manager at a big agency handles manually. You’re paying for judgment, not headcount.
For context: I’ve managed $11M+ in Google and Meta ad spend across 200+ clients over 8+ years. The accounts I manage well aren’t complicated — they’re disciplined. The full PPC management offer covers both Google and Meta if you’re running on both platforms.
This Is Probably a Fit If
You’re spending $500–$5,000/month on Google Ads and not sure if it’s working. Your current agency or freelancer hasn’t touched your search terms report in the last 30 days. Your conversion tracking reports numbers that don’t match your CRM. You want to talk to the person running your account, not file a support ticket.
Not a fit if you’re spending under $500/month (the management cost doesn’t make sense relative to your spend), or you want a full-service agency running creative, landing pages, and strategy under one roof.
Not Sure If Your Account Is Worth Saving?
I do free Google Ads audits. You get a real read on what’s working, what’s broken, and whether it makes sense to rebuild or start fresh. No pitch at the end — just the diagnosis.
Want your ads managed by someone who does this all day?
We manage Google and Meta ad accounts for businesses spending $500-$10,000/month. $800 setup, $200/month ongoing. You keep your account — we just make it work.